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You don't have a business without listener data
One of the most overlooked issues in podcast publishing
Sep 7
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Sean Howard
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You don't have a business without listener data
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August 2023
Brand safety meets real-time reach and availability
Sounder.fm and Flightpath announce partnership and integration
Aug 16
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Sean Howard
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Brand safety meets real-time reach and availability
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What is Yield Optimization for Podcasting?
The textbook definitions of Yield Optimization hide the complexity of the challenge.
Aug 7
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Sean Howard
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What is Yield Optimization for Podcasting?
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July 2023
2022 is the year creator-based media crossed into the mainstream
Podcasting is still growing and the future looks bright but investments are needed.
Jul 18
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Sean Howard
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2022 is the year creator-based media crossed into the mainstream
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How to avoid cheating yourself out of podcasting revenue
Contrary to a lot of grumbling on LinkedIn, the health and growth of podcast advertising is going to come from Digital Ad Insertion (DAI), not…
Jul 10
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Sean Howard
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How to avoid cheating yourself out of podcasting revenue
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The journey begins
We didn't set out to build an enterprise yield platform. I simply wanted a better way to scale my podcast publishing network, Fable and Folly.
Jul 10
•
Sean Howard
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The journey begins
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